Stage the Future 2 – Some General Thoughts
Our resident playwright offers a glimpse into the annual Stage the Future conference.
We All Start From the Same Place
MIchael explains how marketing your book is like a Presidential hopeful going to the down dump to drum up support.
AMAZING THINGS You Should Know: Christine Rose Signs with Rabid Fan Boy
Christine Rose signs with Rabid Fan Boy
Articles populaires Janvier 2014
Fabien Lyraud rounds up January’s popular posts for those who read the language of love.
Generating Marketing Buzz
Our proven expert, Michael J. Sullivan, lays out a marketing plan designed to generate buzz (and sales) for books.
Road to Publication in 2014
Cedar clues us in on a host of useful tips and guides for those who are looking to publish in 2014.
Marketing 101: Making Exceptional Covers
Michael J. Sullivan has been delivering some of the best advice and insight into self-publishing offered on the web, and he’s not stopping yet. Today – how to get yourself an awesome cover!
Some Free Advice
Michael J. Sullivan gives some advice about when and how much of your book to make free.
Marketing 101: Book Launch – 6 months out
What you need to know about marketing and promoting your book.
Not All Small Presses Are Equal
Michael J. Sullivan provides insight on the types of things you should be concerned with when signing a contract with small presses.
Some Thoughts About Free Ebooks
Ever since Amazon announced it’s Amazon Select program (December 2011) the plethora of free books has significantly decreased the effectiveness of this type of promotion.
Playing the Short Game: How to Sell Your Short Fiction (Part 31)
independently publishing your stories yourself
A Science Fiction Primer
Media SF – in all of its varieties – is firmly and uncontestably rooted in the literature (whether it acknowledges its sources or not). The problem for the audience of media fare is that the mainstream definition of “sci fi” is overly broad, encompassing bad examples along with the good and offering no inherent means for distinguishing one from the other .
Marketing 101: Email Lists Management Software
If you do only one marketing initiative, it should be to make a concerted effort to develop and maintain your email list.
Playing the Short Game: How to Sell Your Short Fiction (Part 29)
Making your first professional sale does not improve your probability of making your next one. Now and throughout your writing career (assuming you intend to have a writing career), you will always face the same challenge: to write the best stories you can and to keep them in front of professional markets until they sell.
Marketing 101: Authors and Reading Communities
I’m a member of two really large and really great reading communities: Goodreads /r/Fantasy on reddit Recently in /r/Fantasy there was a post about self-promotion. And I was pleased to see that I was called […]
Marketing 101: Walk Before You Run
I think one of the biggest mistakes that authors make with regards to marketing is spending huge amounts of time that will produce very few results. This is usually a byproduct of being excited that […]
Marketing 101: Book giveaways
I’m often asked what is the “biggest bang for your buck” from a marketing perspective, and the answer is hands down: Book Giveaways. But here’s the thing. They have to be done the “right way.” […]
Playing the Short Game: How to Sell Your Short Fiction (Part 25)
A Writer’s Magic Bakery: Selling your stories again (and again, and again…) Welcome back to my series on marketing and selling short fiction. Last week, I wrapped up a mini-series on everything that happens after […]
Playing the Short Game: How to Sell Your Short Fiction (Part 24)
Let the Band Ring Out and the Banners Fly: To promote or not to promote Welcome back to my series on marketing and selling short fiction. I’ve written these posts in a very specific sequence, […]
What Traditional Publishing Can Learn From Self-publishing
One of the first things you learn as a traditionally published author is that you have very little control over a great many things about your books. Cover design, format (hard cover, trade paperback, or […]
Playing the Short Game: How to Sell Your Short Fiction (Part 22 in series)
But, But, But…You Bought My Last Story: What Your First Sale Really Means Welcome back to my series on marketing and selling short fiction. I’ve written these posts in a very specific sequence, with each […]
Marketing 101: Start with the Right Attitude
Marketing. Is there any other word that instills more fear in a writer? I don’t think so. When authors talk about marketing, here are the things commonly mentioned: I’m an introvert; I don’t want to […]
Demystifying the Synopsis
A synopsis is a larger version of the book jacket blurb you see on the back of most paperbacks in the bookstore. You write a synopsis for the same reason: to sell a story idea […]
Should You Judge a Book by its Cover?
Most readers—me included—will pick a book off the bookstore shelf because its cover interests us: the title intrigues; the cover illustration attracts; the author’s name is one we trust. If you don’t know the author […]
The Dreaded M-word
A recent conversation about self and independent publishing led to me voicing my thoughts on what to do once the book is released. This will also hold true even for the traditionally published, as the […]
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